by Stuart Frisby Identify link patterns. Look around a niche and ask:
- Who is linking out?
- Who is obtaining links?
- Why are links being given?
- What ads exist here (all types, not just text link ads)?
- What goals do the advertisers have?
- What targeting are these ads using? (See also how link buying is evolving to be demographically driven.)
Duplicate the patterns, but involve money.
I shared this idea in different words at Affiliate Summit East in NYC recently. I look forward to seeing what people do with it! If you liked this post, add my RSS feed to your reader!