A Domain Name Gold Rush…

Author: Gab Goldenberg

Is where fools rush away their gold for domain names.

Hello, and welcome to scratchpad! This is my completely irregular, unreliably scheduled column on whatever streams through my head. We used to call this silliness, but on the web today it’s valued as “transparency.” šŸ˜‰

Seriously though, I do believe in transparency, so here’s some food for thought:

1 – Last year, I spent hundreds of dollars on domain names. I’m letting many of them drop this year. Why? 2 reasons.

– Focus: You can’t be successful by doing a million projects at once.

– Trademark issues: I was a little aggressive in buying some domain names. While I was not quite squatting, the domains would probably be taken away if I ranked them and turned them into any kind of commercially successful sites. Oops!

2 – Focusing on providing great value can be a superior way to accumulating gold, as opposed to domain name speculation and praying for a greater fool to show up. Here are some great items of value I’ve found online:

Local Search Ranking Factors | Google & Yahoo Local SEO Best Practices – 2009

RescueTime Solo: Free Time Management Software | RescueTime

10 Questions to Ask a New Link Marketing Client | Wiep.net

Better Coda Slider

Wordstream keyword management software

Getting started with landing pageĀ management – Post-Click Marketing Blog

3 landing page managementĀ metrics – Post-Click Marketing Blog

36 landing page management secrets for post-clickĀ marketing – Post-Click Marketing Blog

For Every Optimization, Thereā€™s a Pyramid, So Get Started | FutureNow’s GrokDotCom

Dilbert Teaches Reputation Management

Turn your stories into profits | The Total Package

The Daily Beatings Will Continue Until Response Improves | The Total Package

userfly ā€” Web usability testing made easy.

The Link Builderā€™s Guide To Analyzing SERP Dominators For Link Opportunities

Setting up a New WordPress Blog for SEO | Internet Business Pro by Joe Perez

Hiding Content in Your RSS Feed

4 Video Optimization Experts Dish Killer Tips Ā» aimClear Search Marketing Blog

Six Habits of Highly Effective PPC Managers

Aaron Bradley has had his own SEO blog for about 7 months now, though I just found out recently. Add his rss to your readers – you won’t regret it!

And if you liked this post, add my feed to your reader!


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  1. I noticed you listed USerfly in your list of 'great items of value'. Another one you should check out is Loop11 (www.loop11.com). THis is another great tool for usability testing.

    Comment by Shaun Webber - July 14, 2009 @ 2:22am
  2. It looks interesting, but I'm not sure they're all that different from a decent web analytics tool. Can you show me where they add value that a decent analytics tool couldn't?

    Comment by Gabriel Goldenberg - July 14, 2009 @ 6:23pm
  3. Hey Gab, I totally agree with the focus issue. Working with small businesses always seems to present other opportunities. The other half of the issue for me is passion. They go hand in hand. Btw. I like this style of post a lot!

    Comment by Bob Potter - July 16, 2009 @ 1:00am
  4. hey Bob, Yeah, there are millions of opportunities. Honestly, people who say the domain name game is finished and you can't make money in it - I see people giving away opportunities, daily. (Not talking about domain name gold/land rushes though. More in the generic space.) What do you mean by this style of post? I'd love to be able to replicate that :).

    Comment by Gabriel Goldenberg - July 17, 2009 @ 5:22pm
  5. 2 Points... 1) Your thoughts were short and to the point. Not a lot of meat, but...transparent. 2) I love links. 2.5) For clarity sake, I like your regular, educational type posts as well.

    Comment by Bob Potter - July 17, 2009 @ 5:57pm

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